The app, for Apple iOS and Android devices, allows farmers to add calving details into their herd records from their smartphone or tablet – taking away the need to carry pen and paper and giving them the ability to record events as they happen.
LIC’s general manager of farm systems Rob Ford said the response has been great and plans are already under way for more smartphone apps.
“Two thousand downloads in less than a month tells us how keen farmers are for this sort of mobile technology and we’re just as keen to give it to them so they can expect to see more coming out over the next year,” he said.
To help guide future plans for apps, the farmer-owned co-operative has been encouraging farmers to have a say on what app should be next, with seven options to vote on at the National Fieldays last month and on Facebook.
Ford said each of the seven options received a fair share of farmer votes but an app for animal details was the clear winner, so that’s what farmers will see next.
“This next app will provide farmers with a good chunk of their MINDA herd records on their mobile device, taking this important information out of the office and putting it in their pocket.
“They’ll be able to look up and review a range of cow information and history such as production, mating, health, BW and PW which is all important information to take into account when making on the spot decisions.
“This should lead to better, more informed decisions being made and it’ll save time too because farmers will be able to make the call on the spot – from the paddock, in the shed, wherever,” Ford said.