Foulsham has spent the last four years working as Farmlands Card general manager. During this time the turnover of the business increased by $100 million.
He has also spent several years working as general manager of MoleMap, a high growth New Zealand technology company.
“I am really excited about the opportunity to play a big role in shaping the future of New Zealand’s red meat genetics,” Foulsham said.
“I grew up on a farm so I have been around animals for a long time. I have connected with a lot of farmers during my time at Farmlands. I love dealing with the guys who work the land. They call a spade a spade and that’s what heartland New Zealand is all about.”
Focus Genetics chairman Andy Pearce said Foulsham’s rural background, combined with his experience working in science and technology, sets him up well to lead Focus Genetics into the future.
“Gavin’s technical sales and distribution experience will be highly valued. He is also well connected with farmers so we look forward to working with him.”
Foulsham will join Focus Genetics in June.