Signs are up around the Bay of Plenty touting the work available on orchards and in packhouses.
There’s expected to be strong demand despite the bumper crop with Europe emerging as a major buyer alongside China and Japan.
The latest variety, a red fruit, is also in the mix and it’ll be interesting to see how it fares in the market.
With consumers around the world more health-conscious than ever before, the old saying about apples and doctors may have a new player to contend with.
That’s as long as growers can do enough to attract the people to pick it.
Bryan Gibson
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